Problem and idea
How to connect any possible payment gateway when you have no development skills and low budget? How to create a subscription-based business without hiring a developer to set complex back-end? Those are common questions among entrepreneurs who just want to set up a small website and start selling to see if they are on a correct track. We decided to find a solution for those needs and WordPress, Weebly and Wix were taken for a start.
UX designer toolbox
Research
Design areas
Tools
From Business Model Canvas to MVP
As an UX/UI designer, I had full ownership and responsibility for the product and its user experience. This project started as a small workshop on Business Model Canvas and led through different concepts, paths and scenarios. Paper wireframes and many prototypes were created to find possibly the easiest way of connecting payment gateways. All without coding skills.
Wireframes and prototypes – multiple solutions to find best possible user flow
It took many iterations, ideas and tests within our team to get a common agreement. The process was meant to be simply even for a grandpa. The most challenging parts were selecting only most needed functionalities to fulfil needs, identifying and removing redundant actions.
UI and interactions
All interactions and UI elements were created from an idea, through paper, prototypes and Photoshop. The process still needs a lot of improvements, but we keep testing, tracking behaviour and fixing slips and errors.
Pixel-perfect, last but not least
Final things were website, logo, name and video tutorial. Also, there is a blog where the most common problems or questions are tackled.
The project is in an early beta stage now. Still, there are many bottlenecks in the setup flow to fix.
